New Rattan Agency – Reliable Ingredient Solutions for Food & Beverage Manufacturers

Technical Expertise

Centre of Research & Development Excellence

Driving Innovation in Flavours and Ingredient Solutions

At New Rattan Agency, our commitment to innovation is strengthened through a dedicated research and development ecosystem focused on the evolving needs of the food, beverage, nutrition, and healthcare industries. Our R&D capabilities bring together experienced technologists, food scientists, and application specialists who work collaboratively to transform ideas into high-performance, market-ready products.

From concept creation and recipe development to formulation refinement, cost optimization, stability testing, and pilot validation, we provide comprehensive technical support across the entire product development journey. Equipped with modern laboratory infrastructure and deep application knowledge, our team enables manufacturers to achieve consistent quality, enhanced sensory appeal, regulatory compliance, and strong commercial success in competitive markets.

Technical Head

Leadership
C. Manimaran

C. Manimaran serves as the Technical Head, bringing over 40 years of hands-on experience across FMCG and industrial manufacturing sectors. His deep technical expertise, operational leadership, and commitment to quality excellence have played a key role in strengthening product innovation, process efficiency, and industry compliance. Under his guidance, the organization continues to maintain high manufacturing standards, consistent product performance, and sustainable growth.

Business Growth

Target Audience

Technical Head

Leadership
C. Manimaran

C. Manimaran — Technical Head 40+ years of hands-on experience across FMCG and industrial manufacturing.

  • Business Growth

  • Target Audience

Shape Shape Shape
Top Features

Consulting is a law firm specialising in corporate finance work

Advice on comprehensive legal solutions and legal planning on all aspects of business, including: issues under Company Law & Exchange Control Regulations

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    Expert People

Centre of Research & Development Excellence

Driving Innovation in Flavours and Ingredient Solutions At New Rattan Agency, our commitment to innovation is strengthened through a dedicated research and development ecosystem focused on the evolving needs of the food, beverage, nutrition, and healthcare industries. Our R&D capabilities bring together experienced technologists, food scientists, and application specialists who work collaboratively to transform ideas into high-performance, market-ready products. From concept creation and recipe development to formulation refinement, cost optimization, stability testing, and pilot validation, we provide comprehensive technical support across the entire product development journey. Equipped with modern laboratory infrastructure and deep application knowledge, our team enables manufacturers to achieve consistent quality, enhanced sensory appeal, regulatory compliance, and strong commercial success in competitive markets.
Strengths

Core Strengths

Lab-to-Line Translation

Deep Process Understanding (Heat, Shear, Storage Conditions)

Sensory Evaluation & Troubleshooting

Reformulation & Cost Optimization Support

Pan-India Manufacturing Experience

New Product Development

Key Activities in Food NPD

Ideation
Analyzing market trends and consumer needs to develop viable product concepts.
Formulation
Creating recipes focused on taste, texture, nutrition, and process compatibility.
Prototyping
Refining small-scale batches through iterative trials and sensory evaluation.
Safety & Quality Assurance
Ensuring food safety through HACCP frameworks and microbial analysis.
Regulatory Compliance
Aligning formulations with FDA / FSSAI standards and finalizing nutrition labels.
Shelf-Life Evaluation
Testing product stability and supporting packaging optimization.
Commercialization
Scaling up production, validating performance on the line, and supporting market launch.
Ideation

Analyzing market trends and consumer needs to develop viable product concepts.

Prototyping

Refining small-scale batches through iterative trials and sensory evaluation.

Safety & Quality Assurance

Ensuring food safety through HACCP frameworks and microbial analysis.

Regulatory Compliance

Aligning formulations with FDA / FSSAI standards and finalizing nutrition labels.

Shelf-Life Evaluation

Testing product stability and supporting packaging optimization.

Commercialization

Scaling up production, validating performance on the line, and supporting market launch.

Flexible Pricing Plan

We’ve offered the best
pricing for you

Ever find yourself staring at your computer screen a good consulting slogan to come to mind? Oftentimes.

Monthly Yearly

Basic Plan

$19.00/month

$119.00/year

  • Icon 5000 User Activities
  • Icon Unlimited Access
  • Icon No Hidden Charge
  • Icon 03 Time Updates
  • Icon Figma Source File
  • Icon Many More Facilities

Standard

$39.00/month

$399.00/year

  • Icon 5000 User Activities
  • Icon Unlimited Access
  • Icon No Hidden Charge
  • Icon 03 Time Updates
  • Icon Figma Source File
  • Icon Many More Facilities

Enterprise

$89.00/month

$899.00/year

  • Icon 5000 User Activities
  • Icon Unlimited Access
  • Icon No Hidden Charge
  • Icon 03 Time Updates
  • Icon Figma Source File
  • Icon Many More Facilities